What’s going on in the world of content marketing? Is it necessary? How can you develop a better content strategy for your business? First of all, (in capital letters and bold, so you know we’re serious) you need to remember that, CONTENT MARKETING IS VITAL and...
Blockchain was one of the words related to technology that was most used in 2018. For good reason. Some argue that this technology will be even more revolutionary than the internet itself, but many still see it as a very complex process.Blockchain is a shared...
30 years ago, when I was working at the XEROX research centre in Palo Alto, California, scientist Mark Weiser, who coined the term ubiquitous computing, predicted that technology would eventually become integrated into the fabric of our lives, where it would go almost unnoticed. The...
“There’s no accounting for taste.” “Don’t judge a book by its cover.” “Clothes don’t make the man...
For corporate events: Unique, special, innovative venues with the latest technology and a warm, welcoming atmosphere that encourages thought and the generation of ideas, and also ensure that the experience will be memorable...
An eLearning approach to learning is all about independent instruction. And while eLearning has become the catch-all bucket for all self-guided learning, the truth is when you remove the technology aspects, what you are really talking about is autonomous instruction, practice and assessment. This means...
Information about virtual reality comes up all the time in the form of reports, news and advertising. But do you really know what it consists of? Do you know what its current uses are, and are you aware of its potential in a sector as...
The 7 realities of 2018 that will affect the digital marketing trends of 2019. We live in an age of constant change. We have to reinvent ourselves every single day of the week to adapt to the changeable circumstances we operate in. The same is true...
Christmas has always been a time associated traditionally and culturally with values like togetherness, love and reconciliation. Christmas taps into a sense of goodness that abounds in many of us, because of an emphasis on family and joy promoted during the festive season.At this time...
In a context of global economic uncertainty, the trade fair industry in Spain has experienced a notable slump, due to lack of investment and exhibitors as well as an evident drop in trade fair attendance. Despite this, following Intracon Spain’s participation in IBTM World, we...