An eLearning approach to learning is all about independent instruction. And while eLearning has become the catch-all bucket for all self-guided learning, the truth is when you remove the technology aspects, what you are really talking about is autonomous instruction, practice and assessment. This means...
Information about virtual reality comes up all the time in the form of reports, news and advertising. But do you really know what it consists of? Do you know what its current uses are, and are you aware of its potential in a sector as...
The 7 realities of 2018 that will affect the digital marketing trends of 2019. We live in an age of constant change. We have to reinvent ourselves every single day of the week to adapt to the changeable circumstances we operate in. The same is true...
Christmas has always been a time associated traditionally and culturally with values like togetherness, love and reconciliation. Christmas taps into a sense of goodness that abounds in many of us, because of an emphasis on family and joy promoted during the festive season.At this time...
In a context of global economic uncertainty, the trade fair industry in Spain has experienced a notable slump, due to lack of investment and exhibitors as well as an evident drop in trade fair attendance. Despite this, following Intracon Spain’s participation in IBTM World, we...
Storytelling is a powerful way to inspire action; it allows us to connect with people on an emotional level. Since the dawn of man, we have been infusing stories into everyday life. It brings us together, it transcends reality and allows us to disconnect from...
Are we really ready to say goodbye to the Inbound Funnel? What is "Flywheel", the new circular model of Inbound Marketing?It was just 10 years ago when we realized the importance of sharing quality content to attract potential customers. At the same time the famous inbound...
Between November 27th and 29th Barcelona will host the IBTM WORLD fair. This is the most important annual event for the MICE sector and of course, Intracon Spain will be exhibiting there.The fair, which will take place in Fira Gran Via and had more than...
It doesn’t make any difference if you are building cool apps or running a medical office, once you have a couple of dozen employees you are going to need some training. You are big enough to have processes that need to be followed and a...
Who doesn’t like a good story that’s well told? A story with a message that holds fast. But sometimes you need that inspiration to really get you in the mood for the sales pitch of the century. It’s a cold, grey and miserable late December evening and you’re on the way to...