In a context of global economic uncertainty, the trade fair industry in Spain has experienced a notable slump, due to lack of investment and exhibitors as well as an evident drop in trade fair attendance. Despite this, following Intracon Spain’s participation in IBTM World, we...
Storytelling is a powerful way to inspire action; it allows us to connect with people on an emotional level. Since the dawn of man, we have been infusing stories into everyday life. It brings us together, it transcends reality and allows us to disconnect from...
Are we really ready to say goodbye to the Inbound Funnel? What is "Flywheel", the new circular model of Inbound Marketing?It was just 10 years ago when we realized the importance of sharing quality content to attract potential customers. At the same time the famous inbound...
Between November 27th and 29th Barcelona will host the IBTM WORLD fair. This is the most important annual event for the MICE sector and of course, Intracon Spain will be exhibiting there.The fair, which will take place in Fira Gran Via and had more than...
It doesn’t make any difference if you are building cool apps or running a medical office, once you have a couple of dozen employees you are going to need some training. You are big enough to have processes that need to be followed and a...
Who doesn’t like a good story that’s well told? A story with a message that holds fast. But sometimes you need that inspiration to really get you in the mood for the sales pitch of the century. It’s a cold, grey and miserable late December evening and you’re on the way to...
Located in the former fishing village of Colonia de Sant Jordi, on the beautiful and quaint south side of the Island of Mallorca, nestled away from the main tourist resorts, Intracon celebrated 20 years of providing services to different sectors.Surrounded by an azure, sapphire shimmering...
We know, we’re still a few months away from getting the Christmas tree out and preparing that delicious Christmas dinner. But foresight allows us to see that many companies (such as ours) already have their Christmas dinners organized.The people in charge of organizing these dinners...
Learn to use social networks to identify the needs of your customers and increase your sales Information from Alex López @retailmeetingThe world is changing at breakneck speed which is why we must continually inform ourselves and stay up to date. With this aim I attended the...
I’m an instructional designer. I studied to become one and have worked in this capacity for over thirty years. I’ve seen a good many trends come and go (can you say, Interactive VideoDisc?). I can tell you there are many opinions among my peers about...