SEO & SEM Youtube Campaign

Category
Marketing
About This Project

With the SEO & SEM campaign, our client gained a ton of information about the performance of their ads for optimization and testing purposes. We provide data about completed views, partial views, if the video drives channel subscriptions, click-through rates on CTAs, views sourced from a user sharing the content, and views on the brand’s other content that can be attributing to a person initially viewing a video ad. These actions help advertisers better understand the full value of their video ad spend and where to allocate budget to increase results.

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